Ellisha Nasruddin (Ph.D.) is a foresight and green business specialist. In the past sixteen years, she has incorporated both philosophical as well as technical-oriented approaches in research, training, and teaching in subjects related to organizational transformation, ethics, corporate social responsibility, social enterprise, operations management, supply chain management, and quality management. Since 2007, she has been working on ‘foresight in organizational transformation’ which delves into the underpinnings of structural and cultural change for higher education, green businesses, and social enterprises. Part of the USM pioneer team which promoted foresight in higher education, Ellisha has been involved in using the futures methodology and qualitative-based research related to scenarios on higher education as well as for organisational transformation. Various of her academic research which intertwines with industry needs include topics such as ‘green business and sustainability’, ‘building sustainable heritage through foresight’, ‘building social impact and social sensitivity future indicators, ‘wildcard scenario mapping’, and ‘social innovation of social enterprises’. She is currently engaged in supervising and teaching Research Methodology, with specialisation in Qualitative/Case-based research for the Doctorate programme (DBA) as well as the MBA programme. In addition, since 2009, within the MBA programme, she has contributed towards development of courses and facilitating MBA students in taught-courses with MBA specialisation in Sustainable Development: Sustainable Development Principles, CSR and Social enterprise, and Green Business and Peformance Assessment.
Teaching: Social Enterprise, Sustainable Development, Research Methodology.
Research Interest: Social innovation and Organisational Transformation, Foresight in Ethical Organisational Transformation.
As resource expert for projects related to CSR awards, Futures/foresight project for higher education and Malaysian education, transformation in early childhood education, philosophy of research at academic institutions, futures project on universiti-community relations, Foresight in organisational transformation, organisational transformation and sustainability, ASEANPlus-Three Leadership Programme on sustainable production and consumption.
Organisations consultation/state level consultation include Penang CSR committee, BBraun, USM, UUM, Malaysian Board of Examination (Majlis Peperiksaan Malaysia), Golden Sands Management Retreat, Penang, United Nations University-Institute of Advanced Studies, E2L education consultancy services, Whyte House Education Group, Flextronics, and DBA consultancy projects: BCM Electronics, Thunderprint, MCD Network.